Integrate MailChimp email marketing tool with your Magento portal

Having a good email integration is important for any eCommerce portal. Magento Connect marketplace already has a free extension available for integration with MailChimp, here is the link:

Some of the salient features of the integration:

-          Support for Autoresponders emails (customer birthday, related products, product review, no customer activity)

-          Support for Abandoned Carts Recovery via Mandrill

-          Supports multiple MailChimp email lists

-          Supports multiple interest groups

-          Allows sending additional Customer data to MailChimp as Merge fields

-          Supports WebHooks to keep subscriptions in sync in both, Magento and MailChimp. In example, unsubscribe the user from Magento's email list when they unsubscribe on Mailchimp's site.

-          Double opt-in support

-          Allows to force subscription on both Register and Checkout

-          Support for batch sync of subscribers from Magento to MailChimp and vice versa

Hope the above post was helpful, please feel free to drop in your comments.

[I also run Connecting Dots, a business & technology consulting and software services company. At Connecting Dots, we help startups and emerging companies build great businesses, we are also Magento solution partners and build great eCommerce portals]